Obvia Expanded, a geohumanist type for all media
Obvia appeared as a result of direct observation on typefaces classified as geometric
and the plan to explore for the first time width axes - to be published soon - expanding its usability.
The idea behind Obvia’s design was to create a distancing from geometrically pure shapes,
in this case, square shapes. Then some details were added, such as subtle inktraps, concave
endings of the stems and carefully drawn alternate characters, giving a ‘geohumanist’ tone to the font.
This family of Obvia Expanded has 9 weights ranging from Thin to Black,
delivering a strong typographic identity, from the paper to the pixel.