

CANOPY
Logo and identity system | Name search

Japanese foundation providing financial support in the aftermaths of the 2011 tsunami.
Canopy provides direct financial aid to the victims and found house repairs.



A strong connection with tradition and nature

The logo is a canopy of bamboos in the Japanese traditional style of crests — kamons.
The bamboos intertwining encapsulates the idea of strength and resilience, protection and solidarity.






A celebration of the Japanese uniqueness

Text layouts play with the diversity of Japanese reading orientation, vertical and horizontal, left and right, depending on the alphabet used.
It is supported by a grid system theorized by Jan Tschichold, providing a universal reading confort. This grid is repeated on all documents to ensure a cohesive and organized ensemble.





Merci ! Thanks for watching!

ISUKLO est un studio graphique spécialiste de l'identité de marque.

ISUKLO is a graphic studio focused on brand identity.

