[Landing Page] Seamless Partnership with AI webinar
 Your Comprehensive Guide to a Seamless Partnership with AI 
A webinar for the modern customer service professional

Organization: Helpshift, an AI-powered customer service platform

Project overview: Landing page to promote webinar

My role: Copywriter

Goal: Generate leads and promote Helpshift’s AI-powered products

My process: 
- Researched customer service industry attitudes on artificial intelligence
- Read through webinar notes and gathered up key value propositions
- Wrote copy to assuage industry fears of AI 
- Submitted for approval to content manager
- Sent to marketing operations manager to build landing page

Challenges: The customer service industry as a whole is distrustful of artificial intelligence. This was my first time writing for an audience skeptical of technology.

Results:
- 52% conversion rate
- $318,000+ pipeline generated
- $176,630+ revenue influenced
[Landing Page] Seamless Partnership with AI webinar
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[Landing Page] Seamless Partnership with AI webinar

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Published:

Creative Fields