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    The big companies usually analyze the market and look for solutions to continue advancing, as well as leaving the competition behind as the union… Read More
    The big companies usually analyze the market and look for solutions to continue advancing, as well as leaving the competition behind as the union is strength. With this, they maintain the same values of each one and improve the positioning since they offer greater solution than their main adversaries. In the same way, when two large firms merge, it is always interesting to review how the new visual identity will be, and its concept with the new branding. Thanks to this concept, I have made a creative task merging companies that have the same values and which could be a reality some day. Following are fifteen fusion concepts of major brands from different commercial areas. Read Less
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