Reed's Ginger Brew Package Redesign
Reed's ginger brews are one of the highest quality ginger beers on the market. Their product reflects a passion for the brewing process. Inspired by 17th century brewmasters, Reed's revives the original method of home-brewing. To elevate the quality of the beverage aesthetically, a redesign was necessary. Consumers are welcomed into paradise where vibrant colors and a scenic vista awaits. As an homage to the original brewing techniques, an icon of pot brewing sits in the foreground. The casual logo coupled with a traditional serif represent the inviting spirit of Reed's and the history behind their brewing techniques.
