Orange Retail Channel is a channel of short programs aired on every Orange shops in the world (Orange is the french leader on phone companies). We made the global identity & art direction (commissioned by Dagobert) of the channel, titles and some contents. Titles follow Orange's chart, using secondary colors and Helvetica, but always finishing on the main colors : White, Black and Orange. 5 seconds each to make it dynamic, we did almost 25 !
It appears inside, and outside the 3 bigger stores in Paris (Opera, Champs Elysées & La Défense). For these, we created small contents (with We Are Social) with fluid animations and some boooms!
