Animated Popup Message Graphic

Purposed to appear when the user's credit balance is lower than a certain amount of chips. It displays two offers of different value and is meant to bring the player's attention to the one with the highest value.

It is designed to communicate a large return value that would justify the monetary transaction that the player is proposed to carry out. That message is conveyed through visual associations of wealth, abundance, prosperity, luxury, high quality, etc. Therefore the colour scheme is made up of mostly gold and purple which is traditionally associated with royalty and aristocracy. Additional elements like the golden coins, stars and the upwards curving banderole help to reinforce that message.

Created in Photoshop and animated with After Effects.