Spoon "Your Buddy with Money"
Spoon a microloan platform, who gives you short-term microloans hassle free.
The explainer video we did for them. We tried to emphasize on the tagline " your buddy with money". Situations and the script was developed around it.
Instead of using characters we perceived that for an initial video an object style will suit more, so by that, we can familiarise the audience with the app UI.