We want to make it impossible for anyone to ignore PEACE DAY. We want to make it a day that everyone around the world engages with, so that governments and leaders in conflicts zone have no other choices but to implement it. The task is to grow grassroots awareness and active personal engagement with PEACE DAY.

“Peace Begins With Me” is a behaviour changing campaign that believes world peace comes with individual peace. It’s all about the individuals that can be the change maker.

A series of pre-event and events are being promoted through promotional collatherals such as giveaway cards, badges, posters, website and social media.