Babyjogger in-store solution for kiddiecare Stores UK. Displaying 8 pushchairs & 2 car-seats & various accessories within a built in shelving unit. The brief consisted a budget, size and range of products for which I needed to fit within the stand.
Using adobe illustrator to create the printed graphics and working closely with a stand building team, my solution shows each product slightly raised from the one above and allows the customer to remove the products on show and try out instore. The addition of AstroTurf and printed stones show the different surfaces that the pushchairs can be used on. I kept the stand mostly white, with hints of lime green so that it is easily recognizable as part of the Babyjogger brand.
Using adobe illustrator to create the printed graphics and working closely with a stand building team, my solution shows each product slightly raised from the one above and allows the customer to remove the products on show and try out instore. The addition of AstroTurf and printed stones show the different surfaces that the pushchairs can be used on. I kept the stand mostly white, with hints of lime green so that it is easily recognizable as part of the Babyjogger brand.
