The idea behind Lester Lim's work was first sparked by the knowledge that Singapore held its first Grand Prix between 1961–1973. Using the second Grand Prix held in 1967 together with Mickey Mouse’s 90th anniversary just around the corner, Lester decided to amalgamate the two, bringing out a retro vibed aesthetic in his design.

In celebration of Mickey Mouse’s 90th anniversary and Singapore’s 53rd National Day, Raffles City Singapore collaborated with The Walt Disney Company (Southeast Asia) to launch the first “Mickey Go Local” campaign where Lester's Mickey was part of the 90 Mickeys on display.