The Modulounge™ is an innovative, award-winning outdoor pergola concept by Canadian designers. It was designed by Lounge Factory® with great attention to detail, an obsession for simplicity and the search for a timeless look with no compromise to function.
The task was to create a logo that would complement the structural and geometrical (almost cubic) look of the structure. A clean and distinctive symbol that would inspire high quality and a strong identity. We wanted the logo to use the same red as Lounge Factory®’s and to share some of the product’s design elements such as lines and/or shapes.