Website Redesign: Advantage Ford
Summary
I was tasked to redesign Advantage Ford's current website to be more user friendly, responsive, and to stand out from other dealerships' websites.
To start out I sat down with the people at the dealership to discuss what was working on their old website and what they needed on their new website. The first thing I focused on was the information architecture. I cut redundant links and combined pages so we were left with a slim IA that was easy to use.
Take a look at the finished product at advantageford.ca
