财富之蝶

随手财商学院是随手记App里的一个优秀的在线财富知识教育平台。“财富之蝶”是财商学院的品牌识别符号,灵感来源于象征“破茧成蝶”的蝴蝶与代表财富的中国古代钱币符号,这两组符号的概念结合与品牌本身形成有趣的呼应,财商学院希望给每个用户一双实现财富自由的翅膀。而设计团队所做的工作就是梳理出这条逻辑主线,并用亲切可靠的视觉表现出来。


The Butterfly of Wealth

Suishou Financial Quotient School, embedded in Suishouji app, is an excellent education platform on fortune management knowledge. 
'Butterfly of Fortune', its brand identity symbol, comes from the inspiration of 'butterfly' with the implication of the phrase 'Break the cocoon into a butterfly' as well as Chinese ancient coin symbolizing fortune. From this, concepts on these two symbols are well-related to the brand, producing an echoing harmony. 
Suishou Financial Quotient School hopes to empower every user for realizing the goal of financial freedom. This is also what visual presentation from Design Team based on with kind and reliable tone towards everyone.











财商学院品牌符号 / the Butterfly of Wealth
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财商学院品牌符号 / the Butterfly of Wealth

Suishou Financial Quotient School, embedded in Suishouji app, is an excellent education platform on fortune management knowledge.  'Butterfly of Read More
438
5,384
6
Published:

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