eSpoir Global Integrated Website Build
An introduction to the global stage eSpoir
eSpoir Global Integrated Website Build
eSpoir              www.espoir.com
We constructed a globally optimized platform that reinforced eSpoir’s brand image, so no matter where eSpoir’s customers are from, they can experience the eSpoir brand. Considering current trends and the brand identity, we integrated eSpoir’s new global store, emphasizing the brand’s professional image and crafting a simplified process from search to purchase.
Strengthening a professional global brand image
A simplistic and sophisticated site renewal strengthened eSpoir’s identity for global customers. By removing complex graphic effects and keeping global users in mind in terms of color, the globally optimized environment’s usability increased. The background changes based on trends and visitors get information straight from artists, emphasizing the brand’s professional image.

Creating an intuitive menu
We restructured the menu based on use characteristics and frequency. The previous product information was hard to read, and with the implementation of nicknames and keywords is now easy to immediately understand, increasing the legibility of content and product information.

A simple experience from search to purchase
We designed the site to be easily and quickly accessible from any device.
The information is easy to grasp at a glance, and the improved search functions help users find the products they want in a fast and simple manner. A shopping cart that allows users to check and revise the selected products and a one-step checkout process serves as the foundation for global eSpoir.
Fusing cutting-edge technology 
with craftsmanship Dacor 
Dacor website build​​​​​​​ 
CREDITS.

Project Manager — Lee Hamin
Lee Hyerim — Planner
Choi Yongsoo — Planner
Na Hyelim — Planner
Kim Nanhyun — Planner
Lee Suheon — Creative Director
Jin Heejeong — Designer
Yoo Taesik — Designer
Jeong Dayoung — Designer
Lee Gyeongyeon — Designer
Kim Junghee — Designer
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D.FY Inc. DEFY THE CURRENT™ 
Crafting Effective Digital Marketing 
and Communication Design 
Seoul / Tokyo © 2018 



eSpoir Global Integrated Website Build
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eSpoir Global Integrated Website Build

We constructed a globally optimized platform that reinforced eSpoir’s brand image, so no matter where eSpoir’s customers are from, they can exper Read More
142
1,776
3
Published:

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