This 360º campaign needed a place where all the information and relevant content could be found easily. Due to this need, I designed a website called “No te lo digo yo” (“I do not say so”). This website is structured in four parts:
Díselo tú (“encourage them”). This section let the relative or friend of the entrepreneur write a letter to encourage him or her to start a project.
El movimiento (“the movement”). This part shows us a map with all the people who has undertook a project in Andalucía after the communication campaign and a summary of all the proposed activities.
Los valientes (“the braves”). This section will be open after the anual entrepreneur workshop with some interviews of successful entrepreneurs.
Andalucía Emprende. General information about the organisation.
