Fusing cutting-edge technology with craftsmanship Dacor
Dacor website build
Dacor | Samsung Electronics                   www.dacorkorea.com
We developed the Korean brand site for Dacor, an American luxury kitchen appliance brand acquired by Samsung Electronics. We show how Dacor combines cutting-edge technology with craftsmanship by introducing its modernist collection, and connecting the overall tone in the website we maximized the feeling of luxury. Additionally, through lifestyle images we were able to introduce Dacor’s range of kitchen appliances, like the built-in refrigerator, smart oven, and more, and show how well it matches with surrounding furniture.
A website design with product visuals in mind
Dacor selected its graphite stainless steel to represent the “truly premium.” We designed the website to maximize the product’s luxurious black color and make Dacor naturally stand out. 

Intuitive website functionality
The site was created for ease of use, so visitors intuitively see brand introductions and product collections, as well as product information. We focused on product material and details through large photos and various lifestyle images. 
Fusing cutting-edge technology 
with craftsmanship Dacor
Dacor website build​​​​​​​

CREDITS.

Bang, Dongwook — Chief Creative director
Bak, Gyeongsu — Project Manager
Ahn, Dawon — Project Manager
Choi, Seoyoung — Planner
Lee, Suheon — Creative director
Choi, Bomi — Art director
Kim, Chaebeen — Designer
Chang, Mijin — Designer
Lee, Gaeun — Designer
Choi, Jungmin — Designer
Jo, Hyewon — Designer
Choi, Inhan — Developer
Gong, Ahreum — Developer

Im Taejun — Photographic
Jung Sooyoon — Korean Copywriting
COOMS VISUAL — Film Production
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Seoul / Tokyo © 2018 






Dacor website build
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Dacor website build

We developed the Korean brand site for Dacor, an American luxury kitchen appliance brand acquired by Samsung Electronics. We show how Dacor combi Read More
53
1,060
3
Published:

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