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    These retouches were used for the launch of Hewlett Packard's five new Beats Audio™ laptop units to be released and advertised over the course of… Read More
    These retouches were used for the launch of Hewlett Packard's five new Beats Audio™ laptop units to be released and advertised over the course of the year 2012. The client wanted to highlight the studio-quality sound with Beats Audio™ plus the introduction of two HP Triple Bass Reflex Subwoofers all enhancing visual audio experience. Hewlett Packard also wanted interchangeable backgrounds for the various festive periods across the year, Christmas, Chinese New Year and generic backgrounds to be used randomly. Read Less
    Published:
Agency: Iris Worldwide
Creatives: Steven Jo, Subha Naida
Client: Hewlett Packard
Campaign: Beats Audio™ Festive Retail 2012 Launch
Category: Electronic Retail
2011
These retouches were used for the launch of Hewlett Packard's five new Beats Audio™ laptop units to be released and advertised over the course of the year 2012. The client wanted to highlight the
studio-quality sound with Beats Audio™ plus the introduction of two HP Triple Bass Reflex Subwoofers all enhancing visual audio experience.

Hewlett Packard also wanted interchangeable backgrounds for the various festive periods across the year, Christmas, Chinese New Year and generic backgrounds to be used randomly.