This 1-minute fake commercial was filmed by Hiroki Kamada and Tobias Deml, location: Mojave Desert, California.
It took us three months to edit it (we were so indecicive that we made two different versions with different endings). The camera we used was a Canon 7D, which we sometimes mounted on a cheap steadicam, sometimes on a self-built wooden camera crane.
Edited on Final Cut Pro and Adobe After Effects. The car used is a Pontiac Firebird 1992 with T-Top; the titles were made with After Effects and Cinema 4D.
Version 2: http://www.youtube.com/watch?v=aGPGbk...