PRODUCT
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Smart Hit is the first liposomal vitamin formula in Lithuanian supplement market.
This formula has better vitamin observation than the regular vitamins
therefore it is a smart choice.




LOGOTYPE
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Typographic logotype features the principal of Gestalt. The principal stimulates brain 
to visually connect different graphic peaces to form one and associate it to recogniseable object. 
This theory is adapted to the word SMART emphasising the letter S.


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PATTERNS
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Smart Hit SKU family has 5 products featuring different properties. To enhance
individual product specifications different colours and patterns were applied. Each pattern
is unique and dynamic inducing consumer to analyse and recognise afterwards.
The design solutions matches the revolutionary product. Both mathematicaly detailed.



COLOURS
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The colour palette is playful and contributes to differentiate products within 
the wide range of Smart Hit packaging family.


INFOGRAPHIC
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As the product is innovative the infographic schemes are used to explain 
liposomal formula on the side B of the packaging. The illustration visualises the benefits of the formula and how it works, introduces the other Smart Hit products.






WEB DESIGN
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The launch of Smart Hit products required a great detail in product introduction. 
The websites includes additional information of the liposome technology – how it works and what the benefits are. Directly links where to get it and replies to further questions of the consumers. 







PRODUCT PAGE
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Each of the product has it's own page with the full information of it's characteristics and recommendations. If needed consumers can download a digital medical leaflet.



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ICONS
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To make it more fun and easily perceived, we're created a set of icons which indicates 
the features of the product. 40 icons helps quickly identify which of the product is the best choice 
for individual needs.



ANIMATION
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Smart Hit is a revolution in the medical supplement industry. To support this technology the web solutions are dynamic and very much alive!






BEHIND THE SCENES
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Client: Valentis Pharma
Photography: packshot.lt
Director of photography: Alvita Daukantaitė
Year: 2017


Smart Hit
719
6894
37
Published:

Smart Hit

SMART HIT is the first liposomal vitamin formula in Lithuanian supplement market. This formula has better vitamin observation than the regular vi Read More
719
6894
37
Published:

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