I made a playful loop animation for Selfridges and the launch of their new sunglasses and optical destination. For their 'Eye See' campaign we wanted to develop some eye catching visuals about seeing the world differently in a bright and colorful way. It has been launched in their store windows end of July on Duke Street in London surrounded by 3D builds created by the Selfridges window design team and will be on display there until mid October 2018.
Photographs by Andrew Meredith / Selfridges Archives
SELFRIDGES
Published:

SELFRIDGES

A playful loop animation for the launch of the new sunglasses and optical destination of Selfridges London.

Published:

Creative Fields