PLAZH - Ukrainian swimwear brand, whose idea is to make a product for every woman.
Ideology
Simplicity
You do not have to strain to be beautiful
The beach is not a podium
You love yourself
You do not have to climb out of the skin - you are gorgeous in your naturalness
Nothing superfluous and strained
Intellectuality and softness
You are manifested through calmness and confidence
You feel good about yourself
Enjoy yourself
Individuality wins stereotypes