For the broadcast of the inaugural AFLX tournament, I was tasked with creating a series of animations that would match the energy and excitement of the new format. Taking the provided logo and brand guidelines and drawing inspiration from childhood anime shows, I created this 2D, hyperspeed-esque, high energy logo resolve.

This was then applied to all 18 teams to create a complete suite of animated logos, ready for broadcast.

Visit www.andrewmcd.com/aflx to see all the team animations.