ZEEGO Beetles RACE
PROPOSAL
PROPOSAL
Two types Beeltles cars, one of them will be on the road, and the other will be stand on an open area (Clubs, malls, ... )
CAR ON THE ROAD:
some checkpoint must reached from one to other, and every checkpoint, driver must use iPad with an AR app installed on it to find marker to tell him where is the next checkpoint,
some checkpoint must reached from one to other, and every checkpoint, driver must use iPad with an AR app installed on it to find marker to tell him where is the next checkpoint,
the race must be across Cairo, and the markers may be landmarks, billboards, .....
cameras can be at every checkpoints, inside cars,.. and videos be published online to choose players by an online competition
STAND ALONE CAR:
no windows in this car, we will replace it by LCDs, which display Zeego game, which is race also, Steering wheel replaced by joy stick one, cameras inside car will capture players and display it on a projector screen, to engage with people an get play demand
no windows in this car, we will replace it by LCDs, which display Zeego game, which is race also, Steering wheel replaced by joy stick one, cameras inside car will capture players and display it on a projector screen, to engage with people an get play demand
Creative & Art Direction
