Macho Latino
Branding project
CREATIVE FIELDS: Graphic Design / Advertising
STUFF: Logo Design / Visit Card / Website
TYPE OF PROJECT: Work for the end customer
PROJECT DESCRIPTION: What if there were finally a brand of underwear that would give men back their real value?
Tired of attending a "metro-sexualization" of men in masculine fashion, where his image follows the same biased paradigm of an ideal man sculpted in the gym and devoid of his virility, the brand Macho Latino appeared. A brand of underwear 100% created and manufactured in Portugal, which values the true man, breaking this existing dictatorship of masculine beauty.
Tired of attending a "metro-sexualization" of men in masculine fashion, where his image follows the same biased paradigm of an ideal man sculpted in the gym and devoid of his virility, the brand Macho Latino appeared. A brand of underwear 100% created and manufactured in Portugal, which values the true man, breaking this existing dictatorship of masculine beauty.
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Thank You!
