This project is the branding of Knowledge Sandwich. A lunchtime knowledge sharing event produced by The Media Centre in Huddersfield, West Yorkshire. During a one hour lunch break people can watch a presentation on a topic by a local expert in that field. Following a short presentation a complimentary lunch is served and there is an open discussion between the expert and the audience. The mark reflects the informal learning, eating and sharing of the event, and is constructed using Fibonacci's golden ratio.
The constructed mark.
The circles used to construct the mark are taken directly from Fibonacci's Golden Ratio.
Here the spacing is shown which creates the 'sandwich' effect at the bottom of the mark.
Assorted brand identity/stationary mock ups.
Branded name tags to encourage 'informal sharing' at the events.
Event reminders.
Branded notepads for use during the presentation.
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