Yumy Food Delivery is an application that allows you to order food simultaneously in different restaurants and to be delivered at home, in the office or outside.
We have been selected to define the brand name and identity, as well as the creation of the visual universe and the interface of the application. When we took over the project, a prototype already existed. We decided to start from scratch and carry out ideation workshops to understand the needs of the users and thus define the positioning of the brand and the functionality of the application. Having a well defined framework, it was then easier to develop the identity and the messages of communication.