We were engaged to create an identity for Pasierbek, a Melbourne-based interior design studio. Drawing on the studio's bold approach to their work, we created a strong and restrained identity that allows the logotype to dominate the design. The identity mark juxtaposes curves with strength, incorporating subtle quirks throughout the letterforms.
The single-sided business card builds further on the clear and simplified communication style used for the identity, utilising letterpress printing on thick stock to create a tactile and uncomplicated design.
Photography by Shelley Horan