Daniel Pelavin's profile

Is it illustration, lettering or what?

In this recent cover for the New York Times real estate section, I tried to imagine the dwellings the "middle class" of Manhatan might occupy and turn them in the letters spelling out the headline. Do I even know what middle class means today? Am I apart of it? Not sure, don't care, just happy to have a roof over my head, food on the table and a chance to do work of which I can be proud in a city like no other.
A brief time-lapse video compressing the 20 hours it took to complete this project into 20 seconds.
Is it illustration, lettering or what?
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Is it illustration, lettering or what?

Illustrated cover headline for New York Times real estate section

Published: