TEXAS CLASSIC COCKTAILS (HEB packaging)
An 8 month project finally come to fruition. My first packaging brainchild project with almost complete creative direction. This started out as two different branding projects narrowed down to one specific request from H.E.B. Overall I used a lot of notes from our CEO, salesmen, and even our "drink ninja" (who creates the delicious drinks) to combine and present a very "Texan" feel for the San Antonio based grocery chain. They approved production for the last quarter of 2018!
