At the beginning of the year, the new Polish-Danish start-up came to us with a request. Their name was FASTconsult, and since they were taking first steps in IT industry, they need well-cut visual identity for the project. Zbyszek (PL) and Kasper (DEN) wanted to build up-to-date and reliable brand - atractive for both potential clients and future employees. As a collective, FASTconsult were just getting started - but as an individuals, these guys had a lot of experience on European market on their side. It just need to be shown in thoughtful, well designed form.

Creative process started with develope of the proper logo design of course. FASTconsult is specializing in quite narrow programming aspect. Generally speaking - they creating integral systems for precise control of devices (excavators or drilling machines for example) using GPS technology. They are also very up-to-date and innovative. So, we wanted to create something light and kind of minimalistic vibe. We also wanted to - somehow - mark all this GPS aspect, since it is definetely a strenght and important part of FASTconsult. We came up with a logomark that represents the letter 'F' (from 'FAST') in a dynamic way. It is obviously inspired by shapes of GPS signal strength 'bricks'. Design is complemented by geometric, sans-serif typography.

* Project done in cooperation with VIS MEDIA creative agency.

After logo design, we compile whole visual identity system, including: colours, font selection and bunch of rules among others. Based on which, we created also business cards (with photos) and promotional flyers for international trade fair. At the end we also took some time, to design a graphic layout for FASTconsult's official website, which is available to view at www.fastconsult.io. Examples of our work are available to see below.