We were asked to create a fictional agency for our team participating in the 2018 National Student Advertising Competition. We collectively agreed on the name Apollo 11 after putting our heads together. Apollo 11 takes inspiration from, well, Apollo 11 - the first spaceflight that landed two humans on the Moon. The idea behind the logo and branding is simple; I wanted to create an identity that was bold and modern while still paying homage to the iconic Apollo 11 spaceflight.