Being a discovery platform for people, places, and offers, magicpin runs various periodic promotional activities to attract users. Targeting the young audience (20-28 years) we maintain the brand tone and language by keeping the tag-lines interesting, topical and light hearted. These banners are published on the magicpin app as well as our social media handles.
Voucher sales: Promoting insane offers coupled with 100% cashback if users invite their friends and buy in group.
Cashback deals: Promoting a set of merchants (collections) where one could get a huge cashback on check-in. The imagery here is chosen to reflect the emotions and experiences magicpin can help users achieve. Tag-lines add a light humour keeping with the brand tone.
Contests: To engage people following our social handles, weekly contests are run. Again proper balance of imagery and theme helps us convey the emotions.
Festive offers: Promoting special offers during festivals. We try to seamlessly merge the energy and vibe of each festival with our brand and content.
