Adidas London got in contact about creating a number of illustrations and designs to celebrate the opening of their Adidas Football Creator Base, a pop-up event space in Shoreditch which was opened in line with the World Cup 2018. The hub aimed to engage with all sorts of different people interested in art, music or football and featured loads of great gigs and workshops.
Each pattern in these designs were taken as inspiration from the patterns on the various Adidas jerseys for the World Cup squads who they were sponsoring. Some are new and some are classic patterns.
My work ended up being adapted to posters at the event and social posts used by Adidas across multiple platforms.