In an open call to illustrators, Nike wanted to collect a range of designs for the release of their summer '18 Epic React Flyknits. The brief was to create imagery that illustrated their headline GO FAR, which could then be used on their social channels during the launch of the new running shoes.
My response to the brief was to visualise the trainers travelling as far as physically possible; showing them in outer space environments. UFO's, astronauts and strange planets dominate the designs, as well as numerous links back to the brand and their ever-popular Nike Run Club.
