ADIDAS BASKETBALL JAMES HARDEN COLLECTION III
Marketing: Lindiwe Selele
Development: Ayse Yavuz
Year: 2018
I had the pleasure to design this nice collection of accessories for the James Harden x Adidas Range for 2018. All items are new shapes. I designed them according to the seasonal topics sculptural shapes and statement fabrics.
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“Slow down fast doesn’t make sense, but my game doesn’t make sense. I don’t think you’ve ever seen anyone play this way. If you combine all my moves, you probably won’t ever see that [style] again but that’s what I bring to the table and that’s where we get that phrase from” James Harden on Hypebeast
James Harden is known for his stand alone style, not only on pitch but also off pitch. He loves fashion and going against the grain. The accessories collection reflects that in being sophisticated but functional.
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Final Products of the collection:
