ZEEUWS MUSEUM X DAS LEBEN AM HAVERKAMP
Campaign identity
Zeeuws Museum
Zeeuws Museum
In the early Summer of 2017, the Zeeuws Museum, as instructed by Das Leben am Haverkamp, invites 40 visitors to give a description of 40 randomly selected objects of the museum’s collection out of storage. Objects in the storage rooms are anonymous, without judgment, without a story. It is that anonymity that appeals to the imagination. The subjective descriptions of regional costume, jewellery and household goods induced us to develop a new collection without ever having seen the objects described.
With this method and the collection Das Leben am Haverkamp aims to create a bridge between past and future, between knowing and fantasizing, between the image of yourself and that of the other.
Volkskrant described it as one of the cultural highlights of 2018. Glamcult said to go see this with your own eyes – “The journey is worth it”. Read about what i-D Vice and VPRO Nooit Meer Slapen had to say about it.
17 February 2018 – 5 May 2019
www.zeeuwsmuseum.nl
Promotion video, Animations, Poster, Hand-out, Booklet, Campaign Image.
Video animation for promotional purposes and on show at the Dutch Design Week and the Exhibition itself, to support the work and energy of Das Leben am Haverkamp.
Concept, Design, Animation, Sound Design : Lennarts & De Bruijn
Campaign image and colors by Lennarts & De Bruijn. Opening invitation, designed (Museum Identity) by Hans Gremmen.
