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Nike HBL
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Road to HBL.

Made with R/GA Shanghai and Final Frontier, "The Road To HBL" animation was crafted for an interactive experience "choose your own adventure" style, which allowed the user to build a personal story as a Nike's High School Basketball League player. 
210 seconds of animation was produced generating 700 possible combinations of storylines. 
Watch our favorite combination here.












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Nike HBL
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Nike HBL

Made with R/GA Shanghai and Final Frontier, "The Road To HBL" animation was crafted for an interactive experience "choose your own adventure" sty Read More
2.2k
26.1k
83
Published: