—Various Identity Systems
Developed for different editorial series published on mindbodygreen.com and @mindbodygreen social channels, including content in astrology, food, fitness, travel, and beauty verticals.
Brand partnership with Bolthouse Farms for their new Plant Protein Milk. Identity for banner ads, video graphics. Additional video and photo art direction for four different editorial articles.
Series with assets spanning editorial and social applications, veering away from green as a choice color for all things ecological. Deliverables included a logo lockup, Instagram feed posts, and Instagram story slides.
Identity for various trends pieces published throughout the year, including wellness, food and beauty trends. Deliverables include circular and rectangular logo lockup systems, social media collateral, and dedicated emails.