Alice Cotini's profile

PHANTOM Vinyl Store // Brand Identity


Phantom is a company that owns a chain of specialized vinyl stores. The shops are places where you can spend time and enjoy quality music. In fact there are areas where you can enjoy a coffee and in the meantime choose from a selection of vinyls that you can listen to in the dedicated area to get the chance to know what you are about to buy. The shops also sell CDs, gadgets and books.
Target: it is not only adults who are fond of the rustling of vinyl that young people also play on the turntable. Who likes to have fun in confusion but also enjoy a drink while listening to the record of their favorite band, with quality. This is why the company logo has a brisk, lively character. But with the black color it is almost more serious, mature, contrasted with an acid yellow that brings together the generations.


PHANTOM Vinyl Store // Brand Identity
Published:

PHANTOM Vinyl Store // Brand Identity

Brand identity for an eclectic vinyl store, didactic exercise.

Published: