This UK customer who sells travel products at affordable prices wanted to launch a scratch map of the world.
The intention was to create a map with a new and innovative design whose background would be dark navy to be in line with their new visual identity.
The colour palette chosen should be attractive and the neighbouring countries should have contrasting colours to highlight them more.
To give an additional interactive note, the map presents various tourist objectives of the planet, which once visited, can be scratched to find new things. Thus, it is easier to keep track of the places seen.
The oceans of the world have not been forgotten; these were animated with various marine graphic elements.
The silver folio gives a note of elegance and blends harmoniously with the background.
The intention was to create a map with a new and innovative design whose background would be dark navy to be in line with their new visual identity.
The colour palette chosen should be attractive and the neighbouring countries should have contrasting colours to highlight them more.
To give an additional interactive note, the map presents various tourist objectives of the planet, which once visited, can be scratched to find new things. Thus, it is easier to keep track of the places seen.
The oceans of the world have not been forgotten; these were animated with various marine graphic elements.
The silver folio gives a note of elegance and blends harmoniously with the background.
