The National Athletic Trainers’ Association (NATA) is a professional membership association for certified athletic trainers and others who support the athletic training profession.
NATA hosts an annual week-long meeting for its membership. I worked with them to develop each year’s theme and all the communications for the conference, including a marketing kit that targets possible advertisers, an exhibitor kit, a preliminary program, and a 70-page conference program.
My efforts helped increase attendance while cutting their costs by nearly 60% in the first year.
For the New Orleans’ conference, I wrote copy that focused on the unique culture of Louisiana.
NATA hosts an annual week-long meeting for its membership. I worked with them to develop each year’s theme and all the communications for the conference, including a marketing kit that targets possible advertisers, an exhibitor kit, a preliminary program, and a 70-page conference program.
My efforts helped increase attendance while cutting their costs by nearly 60% in the first year.
For the New Orleans’ conference, I wrote copy that focused on the unique culture of Louisiana.
