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BLOOD TRANSFUSION INSTITUTE

The national summer campaign for the Blood Transfusion Institute of Serbia 

Go Hektik Studio, together with Alma Quattro Agency, the Blood Transfusion Institute, the Serbian Ministry of Health and the Red Cross of Serbia, launched a campaign to highlight the importance of blood donations during summer. 

The goal of the campaign is to remind a large number of citizens about the need for regular blood donation for the most vulnerable fellow citizens, but at the same time to draw attention that blood is an inevitable therapy in the treatment of various diseases, as well as for those who need surgical intervention.
With a summer campaign under the slogan "Give blood, share life, be there for another", we want to connect people and to remind them of daily actions of the Blood Transfusion Institute across Serbia. The agency Alma Quattro has donated space in the city's busiest and most frequent locations in Belgrade.

The cooperation took place when Go Hektik studio donated one GIF to the Blood Transfusion Institute through the #GHGIFt initiative for the World Blood Donors Day.
Executive Producer: Jovana Stanimirović 
Illustration: Goran Gogić
Account Manager: Jelena Medan 
Go Hektik Studio 2018
BLOOD TRANSFUSION INSTITUTE
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