HKLM also developed a new identity for the flagship programme and named it Code Jika. ‘Jika’ is a colloquial Zulu term that has a dual meaning – to change direction, as well as to dance. The name which is both meaningful and fun, represents the essence of the programme and the spirit of the youth.
Code 4 Change took home the award for Start-up Influencer brand at the inaugural Brand Summit South Africa, that took place at the Cape Town Convention Centre between April 3 and 4.
