Brief
Required to revamp the packaging for VICKS VAPORUB.
Target Audience
Young Adults, who wanted to relieve nose blocking
Objective
To solve the typeface on the packaging because the information on the packaging is too small
and narrow. And redesign the layout of the packaging to create new and fresh feeling.
Concept
Vicks Vaporub is a medicine which provide symptomatic relief from blocked nose.
So my concept is base on shield which protect us from nose blocking.
Packaging Development