BBCLUB

Client_熹茗茶业
Designer_Bosom
Photography_Hello小方
Time To Market_2018 


此项目是为福建熹茗茶业女性销售精英犇犇俱乐部设计的一款胸针,从命名到设计到落地,全程跟踪负责。
她们看起来很柔软,但有很大的能量。表演牛、团队牛、文化牛。她们为梦想而努力工作,努力培养自己。在最初的信念、坚定的方向和自我完善的追求下,所有的努力都得到了回报。
胸针,一是俱乐部的身份象征;二是精致小巧的胸针可作为装饰品。
灵感来源于中国四大名著之一《西游记》中的两个人物,牛魔王与铁扇公主。
三牛成犇,意在说明:一、俱乐部女性皆为销售精英;二、团队的重要性,多人成队列一起前进,力量不言而喻。胸针的外观以铁扇为原型,体现女性属性,材质为植鞣革与黄铜。

This project is a brooch designed for Female sales elite in  Ximing Tea Industry BB Club, responsible for tracking the whole process from naming to design to landing.
They look soft but have great energy. Performance cattle, team cattle, cultural cattle. They work hard for their dreams and strive to cultivate themselves. With the initial faith, the firm direction and the pursuit of self improvement, all the efforts have been rewarded.
The brooch, on the one hand, it is the club's status symbol; On the other hand, exquisite small brooches can be used as decorations.
The inspiration comes from two characters in 《Journey to the West》, which is one of the four Chinese literature classics, Bull Demon King and Princess Iron Fan. 
Three cattles(牛) constitutes ben(犇)means,firstly, the club women are sales elite; Secondly, the importance of the team, many people advance together in a queue, the power is self-evident. The appearance of the brooch is based on the iron fan, which is feminine, and is made of plant tanned leather with brass.
Product|BBCLUB
379
6.8k
5
Published:
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7654321 DESIGN

Product|BBCLUB

379
6.8k
5
Published: