Creating a visual language is not an easy thing to do. In this project I've created a logo, facebook posts and some teasers for a party. The party theme was to allow people to know each other before starting the close academic year.
The event's name is "mixed-up", "מעורבבים" in hebrew, because that is the main purpose of the event - to mix up with your fellows from other classes.
I started up with some ink and brushes to create a young and spontaneous experience. another thing I had in mind is the liquid-ish feeling talking with the event's name.
the logo was then got in the computer, has some changes and vectorized.
Color palette for the project. Wanted some poppy and cool looking colors. I knew the colors going to only be seen on a computer screen - so I allowed myself use some RGB live colors.
Some mixed-up characters I created to use in my videos.
Different video teasers.