The Burren Identity
Branding, Stationary, Packaging Design
As an in-house graphic designer I created and developed The Burren Identity brand. The Burren Identity is based in Ireland's Mid-West targeting the Irish tourist industry. It’s brand reflects the rawness and earthiness of the unique limestone covered landscape of The Burren in County Clare. The logo is inspired by the rock formation of Mullach Mor in the Burren. While the colour palette is derived from the iconic Irish Marsh Orchid flower. A full brand stationary the packaging was created as well as packaging design for locally produced jam collection.
I cannot state enough how impressed I am with the degree of enthusiasm and initiative Sarah applies in her work.”
- Maurice Clarke, Managing Director, Burren Identity
