helene bertholier's profile

City of Nantes's bikes - Visual identity


Bicloo
"Bicloo" is the brand for Nantes' bikes. I revisited the logo and the whole visual identity in order to modernize and make it more friendly for users. I got inspired by the bike's look, with it particular mudguard, to create a simple and recognizable identity.

Created on behalf of the agency Extra communication. Not-selected project.

City of Nantes's bikes - Visual identity
Published:

City of Nantes's bikes - Visual identity

Published: