Posters Design for Tmall's Creative Project
Every era needs the promoters of the trend, in today's China, many outstanding brands have assumed this role, Tmall is one of them. From the past May to June, Tmall has carried out several brand marketing campaigns. The main purpose of Tmall is to transform the local youth and traditional brands in China and help promote unique pop culture.
We were fortunate enough to participate in two of these projects and led 13 illustrators to complete many wonderful works.
Agency: L×U Studio
Part 1 - Various Brand Posters
Part 2 - Cross-border Product Posters
With Tmall's efforts, some Chinese brands have launched products with innovative personality, and some have conducted cross-border cooperation. We combine the ideas of new products and integrate creativity and depiction into Tmall's logo.
Thank you for watching :-)